Chapter 857: Market by population
-
Extraordinary Genius
- 穷四
- 1409 characters
- 2021-01-31 11:12:24
Feng Yugang hangs up Zong Qingxian's phone call. Li Jingwei also called the phone. He said that the head of China Coca-Cola and Coca-Cola had just called him and wanted to cooperate with Jianlibao.
Feng Yu listened about it. It is similar to the conditions for Lehaha. It is nothing more than borrowing the sales channels of Jianlibao. The conditions of the two music companies are to provide the filling plant, and they can also do promotional activities together.
That being said, the two music companies not only found a partner. Since you can find Le Haha and Jianlibao, you can find other companies, such as music, Zhenzhen, and Rising Sun. Once they cooperate, Feng Yu’s sales channel is blocked, so it’s not good.
Fortunately, those companies, Feng Yu also greeted in the name of the big league of beverages, I believe they will know how to choose.
After dragging for another two months, dragging this summer and dragging it into the late autumn, then the sales of beverages, especially the sales of carbonated beverages, will enter the off-season. Even if the sales channels of the two music are re-established, the advertising effect will be weakened. They can't turn the waves anymore.
Feng Yu called Zong Qingxian and Li Jingwei respectively, let them drag the two music companies, and contact other big brand beverage companies in China, they must not let them join the two music companies.
......
Mr. Zhao was very happy. Zong Qingxian called him back and asked him to talk about the specific things of cooperation. After working with Le Haha, there will be a strong sales channel, which will definitely beat Coca-Cola in the Chinese market. Then you can spend money and spend a lot of money to increase the market share of China, which is the market with the greatest potential they are optimistic about!
They are not afraid to compete with China's beverage brands, fearing to compete with Coca-Cola. In the view of anecdotes, the scale and strength of Huaxia Beverage Co., Ltd. is far less than that of Coca-Cola Company. As long as the headquarters attaches importance to this market and invests a large amount of money, it will soon be able to fall.
Only the headquarters has always believed that the overall economic situation in China is not too good, people's consumption concept is not good, and there are not many people who are willing to pay for drinks. It is very difficult to recover the cost by investing huge advertising fees.
China's beverage consumption capacity is not as good as that of the island country. How big is the island country?
Zhao’s rushing to the 12th floor of the wind and rain building in Beijing, the result was told that the boss went back to Hangzhou yesterday.
Zhao is angry, this is not a man!
He called and questioned before he knew that Lehaha’s headquarters was in Hangzhou. The capital was just a branch office. It was not clear on the phone yesterday.
When Zhao always listened, it seemed that he did not figure it out, so he booked a ticket and flew to Hangzhou.
When I arrived in Hangzhou, I was told again that Le Haha wanted to acquire a Jinling bottling plant. Zong Qingxian went to sign the contract. I have to come back tomorrow. Please ask Zhao to wait here for one day.
Zhao always resisted the temperament, but it was not until three days later that Zong Qingxian called back and said that Jinling had signed a contract and had a delay. If Zhao was in a hurry, he would come to Jinling to look for him.
Zhao can not be anxious, the first time this advert is so intensive, but because there is no channel distribution, sales are not going up, his pressure is also great.
When he arrived at Jinling, Zong Qingxian had already returned to Hangzhou. The two planes were just staggered. Zong Qingxian had no electricity and could not inform him.
In this way, Zong Qingxian dragged the Coca-Cola Zhao for ten days, and Jianlibao also dragged the head of Coca-Cola for ten days for various reasons.
The Chinese people in charge of the two music have noticed that something is wrong, which is clearly delaying time. Originally they were still in contact with other beverage companies, this can be done well, and they have not offended the side, and they have not seen each other!
When they went to contact with companies such as music, they also turned their faces. Say good cooperation as soon as possible, you have been drying us for more than ten days!
Don't look at the international are very strong, but in China, you are not as good as us. How many people love to drink our products, how many do you like to drink?
Now I want to cooperate, OK, that can't be just in the Chinese market, and I want to cooperate in the entire international market. We will share the channels of China with you. You have to share the overseas sales channels with us. This is fair.
The two music companies certainly do not agree. Everyone is a hundred times worse. How can they work together on an equal footing? Besides, although the population of China is large and the market potential is large, it has not yet been developed. How can it be compared with our mature overseas markets?
In fact, those companies did not intend to cooperate. Now that the companies are following the fun with Le Haha and Jianlibao, they have not had much channel fees, and they have enjoyed the road of the big league of beverages. Being able to sell products all over the world, not only can create profits, but also a glory!
Feng Yu told them very clearly that if they cooperate with the two music companies to distribute the products of the two music companies in the name of their company, then the beverage big league will stop selling their products overseas.
Anyway, the brand awareness of Le Haha and Jianlibao has been rising under a large number of advertising campaigns. Even if there are not so many products, it is the products of the two companies, and they can already monopolize a shelf.
The company, such as Leyi, Zhenzhen and other companies, measured this condition and started this condition with the two music. To cooperate, you must share your overseas sales channels, otherwise you will not talk about it.
Now they have no profit in overseas sales, but next year will be fine, and profits will be higher and higher. The better the sales channel, the greater the company's development potential, and the less likely it is to be beaten.
This kind of beverage with similar taste, who masters the channel, who can occupy the market and get the most profit!
The two music companies are now caught up, the cooperation can not talk, they are preparing to keep up with the instructions, self-built sales channels, training distributors, Le Haha contacted Coca-Cola, Jianlibao contacted the accident Coca-Cola.
Two big joys, take the initiative to find the door, this should always talk about it?
Yes, it is a negotiation, and the conditions are very demanding. The anecdote was originally old with Jianlibao. Zhao thought that he could cooperate well. As a result, Li Jingwei’s words did not mad at them.
"The market is changing to the market. What market do you take for the Chinese market?"
Zhao always thought about it and used the rice market to exchange with you. Anyway, the anecdote has already decided to increase the amount of advertising in the rice market, and Jianlibao has been able to sell the products to ordinary retail stores in the rice market. Even if they share the channels, Jianlibao will not sell faster.
And they share the channel of Jianlibao, and the distribution capacity in China is greatly increased, so the product may be able to sell better!
"The market is not calculated according to the area, it is according to the population. We are selling drinks, is it not for people to drink? You can come out with the same market as our population, we can cooperate." Li Jingwei is a fair Look like.
Zhao has not been mad, never heard of it, the market is calculated according to the population, you have more than one billion people in China, that is not to share the sales channels of the entire America! I will give you the African market, do you want it?
This TM work can't be done, and the boss of the Chinese beverage company, TM is playing tricks~氓!