Chapter 210: Exclusive agency

When Yu Pengxia heard Tan Zhenhua's question, she smiled and replied: "It is related to this coffee, but it is not only related to this coffee."
Tan Zhenhua said strangely: "Oh? Then ask Lawyer Yu to speak for me?"
Yu Pengxia said: "This is a long story, and I have to start with my father."
"I just said that my father originally accumulated some wealth in the capital, but since 48 years he has gradually sold it, dragging his family and taking the mouth all the way south.
At that time, there was a turmoil everywhere. Whether it was to pass the customs card or hire a car and sail, the cost was much higher than usual. So when I arrived in Xiangjiang in 49, I only had a little money left. After arriving at the Xiangjiang River, there was no place to live, and there were too many people from the mainland at that time, which caused the prices of various materials for food, clothing, housing and transportation to rise very sharply, and that little floating wealth seemed to be exhausted.
My father had no choice but to rent a small storefront to return to his old business and engage in electrical repairs. Fortunately, he was still skilled, hardworking and hardworking, and his business was small but he was doing well.
However, although my father is capable, he is not forgiving at his age, especially his presbyopic eyes, and gradually became a little weak. Fortunately, my elder brother has been with his father to help, so he took over his father's business.
My brother is unwilling to be lonely. Since he took over his father’s business, he felt that electrical repairs were stable, but too small for development, so he started to do some electrical sales business. I didn’t expect this to be done, but the momentum was good. Now not only has the original small storefront rented out, but also the two adjacent shops have also been sold. Now it has a business area of ​​about 2,000 square feet, and it operates dozens of brands and hundreds of varieties of electrical products.
However, the original store in his store was basically Japanese products, but there were also some American and European products, but Huaxia products were not available.
But since I bought your mini fan, my brother has kept his heart. He thinks that at the current average income level of Xiangjiang people, there are still very few who can afford air conditioning, and the summer time in Xiangjiang is long, so this thing should There will be a market. He heard that I was on a business trip to the mainland this time, so he asked me to inquire about the production plant of this product, hoping to talk about the agency rights of the entire Xiangjiang.
Before I came, I checked that the origin of this fan was in Wenzhou. I wanted to go there to try my luck after I ended up with you. I didn't expect my customer to be the inventor of this product. Isn't it a coincidence? "
He paused and then said: "As for this coffee, I saw the machine you put on the table just now when I walked in, and it smelled a little coffee. At that time, I thought, this is not a coffee machine. ? But I was a little presumptuous to ask at the beginning, and I have never seen a fully automatic coffee machine, so I didn’t confirm to you until just now that I guessed it. Mr. Tan, let me tell you that I am a person. No other hobbies, just this one. This is a habit I developed when I was studying abroad in London, and I think I am quite proficient in this aspect.
Just now I carefully observed the use process of this machine and found that it is much simpler and less labor-intensive than the existing equipment to grind coffee. Therefore, I think your machine should be able to grind coffee more popular in the West. Achieving fairly good sales performance, of course, requires a reasonable price. So now that I am ready to speak to Mr. Tan, I might as well add one more product. When this coffee machine is put on the market, how about giving the agency rights of Xiangjiang to my brother? "
Tan Zhenhua didn't rush to agree, he needed time to think about it, because he hadn't thought about this agency before.
In the eyes of Zheng Xiangqing and Xie Guangfeng, Tan Zhenhua is a business genius. Whether it is the current political situation, product development or business methods, he has a clear grasp and unexpected response. But Tan Zhenhua's family knows what he has done before. All of this is based on his reliance on the history of the reborn and the advantage of being bombarded by information in the previous life. It is not a real business talent.
Moreover, the script written for Zheng Xiangqing's trip to Guangnan, the most talked about by them, is nothing more than a little cleverness added to their previous life. You know, after entering the second decade of the 21st century, China’s product release methods can be regarded as a refurbishment. Vinyl records are used as invitations for product launches. Some people post brainstorming videos on Weibo and Moments. There are also PPT show feelings shouting "suffocating for dreams"...
Of course, that buddy did suffocate in the end.
Tan Zhenhua has been actively or passively bombarded by these methods for so long. As the saying goes, "I haven't eaten pork and watched pigs run", just copying one or two tricks can flicker a land turtle in the 1980s, but after all, he was studying in his previous life. The clients he works and deal with are mainly military procurement personnel in his country or other countries. It is not a problem for him to deal with people like Mahmoud or even Will Smith. I really talked about the business strategies and methods to deal with the consumer market. Haha, that basically means that the seven orifices have passed through the six orifices-they have no idea.
Therefore, he first smiled noncommittal and changed the subject and asked: "It turns out that Lawyer Yu studied in London, can you reveal which school it is?"
This question just scratched Yu Pengxia's itchy place. He said with a little restraint: "It's not good enough. I have studied at Oxford University for several years, mixed with a Master of Laws degree."
Tan Zhenhua rolled his eyes directly, what he said was obviously acting as a force! I have been mixing at Oxford University for a few years. Is that a place where anyone can mix?
However, Tan Zhenhua, a guy who graduated from a prestigious school with a high degree of education, has seen too much in his last life. Not to mention it, let’s just say that my old brother Tan Zhenguo, in his last life, first graduated with a Ph.D. in biology from the University of Washington, and then felt that there was no money for that stuff.
So he turned a blind eye to the expression of "Come on and praise me" on Yu Wei's face. He just gave an understated "Oh" and then asked: "So, attorney Yu must have gotten it when he was in school. Your father and elder brother donate a lot, no wonder you care so much about your elder brother's affairs."
Yu Pengxia did not receive the expected praise and was a bit disappointed, but Tan Zhenhua is a client, and his professionalism is quite good, or he can't be a partner of the law firm, so he quickly adjusted his mood and said: "Mr. Tan That’s right. I was able to go to London to complete my studies smoothly. My father and brother really paid a lot. Therefore, if I have the opportunity, I want to help them. I hope that Tan will be successful in this matter."
Tan Zhenhua thought for a while and asked, "Lawyer Yu, you just said that you have never seen a fully automatic coffee machine. Is this true? How did you make coffee before?"
Yu Pengxia replied: "It's true. I have never seen a fully automatic coffee machine in London or in Hong Kong. I guess, this one in this room may be the first in the world. If Mr. Tan wants to be sure, I can go back and search the patent databases of various countries to see if it is right. As for how I used to make coffee, it is of course the same as everyone else, first use a stone grinder or electric grinder to grind the beans, and then Boil water for brewing, and finally filter out impurities with a filter. It should be the same all over the world."
Tan Zhenhua still doesn’t know that the fully automatic coffee machine he designed based on memory is really the first in the world. If it develops according to normal history, the first fully automatic coffee machine will be seventeen years later. It was only in 1999 that it was released by GAGGIA, and with the help of many manufacturers, it was quickly improved and swept the world.
He just thinks that Yu Pengxia is so proficient in coffee, and he has never heard of a fully automatic coffee machine, so he can check the patent application status, if he is really the first in the world, then Apply for a patent, or monopolize the market.
So he nodded and said: "Then I will ask Lawyer Yu for this matter. Also, I want to know, what conditions are your eldest brother willing to pay for this agency?
This is for Yu Pengxia to make a price first, he certainly understands. But this matter had been discussed with his family long before he came, so he replied without thinking: "Mr. Tan, do you think this will work? You give the exclusive agency rights of the mini fan and coffee machine in the Xiangjiang area to my brother. How about my brother’s promise to sell 10,000 mini fans a year?
Tan Zhenhua had the final say, shook his head and said: "Xiangjiang now has a population of at least 5 million. Your figure is too low, and I cannot agree."
This number is of course low. It was Yu Pengxia who was testing Tan Zhenhua. His bottom line was much higher than this. He asked, "Then, in Mr. Tan's opinion, how appropriate should it be?"
Tan Zhenhua ignored the left and right and said to him: "Dare to ask your eldest brother's store, is it rented or bought?"
Yu Pengxia was stunned when he heard this. She was clearly bargaining over the annual sales figures, but this question suddenly appeared. This Tan Zhenhua didn't play the card according to common sense? However, this is not a secret matter. He honestly replied: "It was rented. We wanted to buy it with the whole family, but the recent round of house price surges caused us to miss the opportunity. We can’t buy it now. get up."
Tan Zhenhua asked, "How much does the storefront house your eldest brother has to sell for a foot?"
Hearing this, Yu Pengxia said that this person who wants to invest in real estate in Xiangjiang, fortunately, the real estate transaction in Xiangjiang has to go through a lawyer's office, maybe he can take a small job.
Although his main focus is on company law and patent law, he is not incapable of doing property work. The big deal is to ask the lawyer who specializes in the law firm to have a meal or share the agency fee.
So he smiled and said: "Mr. Tan, do you want to buy a storefront? The location of our store is not very good, but according to the current market, it will cost more than 2,000 a foot, which is about twice as expensive as an ordinary residential building. I personally suggest not to invest now. At this time, it is at a high position and the risk is relatively high."
Tan Zhenhua nodded and said casually, "Well then, don't ask for exclusive agency rights. It's better to sell me half of your eldest brother's store."
"what?!"