Chapter 485: We also started production

"There is a beautiful lady~~~ on the water side~~~"
Along with Teresa Teng's singing, a young man is turning his head and making various floor dance moves in street dance. At the end of the music, he stood up, took out a Zhiduoxing mP3 from the pocket of his shirt, and chose the next song.
Zhiduoxing mP3, ultra-portable music player, the choice of young people.
Zhang Yang turned off the TV. This advertisement is not bad, quite satisfactory. Highlighting the characteristics of portability and compactness, it also called on young people to buy.
In fact, these fresh electronic products, the main consumer group is young people, young people like to touch new things more.
"Old, I heard that Kurishenko's products are also advertised. What do they advertise?"
After purchasing technology from Wanyan, Kurishenko quickly started production, intending to occupy the Eastern European market in a short period of time, and then expand towards Europe.
"He found an advertisement made by a girl who dances ballet. The girl rotates with the music. The girl looks like a doll. I think it's going to be in our country. That advertisement will definitely catch fire."
In this year and month, advertisements in China's mainland are more attractive as long as they have foreigner faces. China's economic development is getting faster and faster, and information is becoming more and more open, but many people still believe that things must be good abroad, foreigners are richer, and of course better.
This situation was not reversed until many years later. At that time, people knew that many things turned out to be the best in China. Not only the price, but also the quality, brand, etc. are also the best in the world.
"Then look for two foreign models, the men want North America, tall and handsome. The women want Eastern Europe, have the feeling of a Barbie doll, shoot a commercial, broadcast in the country, can also be broadcast throughout Asia ."
"Choose a singer and ask the other party to speak for the product. It is best to be a female. The price is about one million dollars. I am ready for the advertising song."
Zhang Yang thinks of a good song called oursong, a classic song by Taylor Swift of the past life. It is a country music style, but it is very tiresome to listen to. It is very suitable for advertising songs.
A music product, if combined with a good advertising song, the effect is definitely better. And a good song can make the singers become popular, so with the copyright of this advertisement song, you can definitely find a good female singer to speak for.
Duan Yongping glanced at the English song. Where did the boss collect it from?
He never thought that this would be "written" by the boss himself.
"Okay, I contacted Anderson to see if he had a good recommendation. I promise that within a month, our ads will be placed in many major markets around the world, mainly in the Chinese and English markets, and in other language versions. Wait a little bit."
"Yes, you can do it. Old, your ability can't just focus on this domestic market, but also overseas. My father may retire in a few years, and I will take over as chairman, then I will not be the president. Continue to serve concurrently."
Without further ado, the other party will understand.
Duan Yongping didn't say much, but nodded and turned to go out.
...
Shoda Morita was looking at the company's report. The secretary knocked on the door: "President, Vice President Miyamoto is here, saying there is work to report to you."
"Oh? Please come in."
Shoda Morita closed the document. Isn't Miyamoto busy in North America? Why did he come back suddenly?
"President." Miyamoto came in with a bow.
"Miyamoto Jun, sit down. Is there anything important about coming back this time?"
"Yes. Both our Walkman and cD player sales fell significantly this month, according to our survey, because of mP3."
"MP3? We are also developing this, but the marketing department is not an analysis. Is it more difficult to promote this? Which company is it, Samsung?"
The emergence of mP3, as a global music giant, the leader of portable music players, naturally has long been concerned.
Even they have successfully developed this technology, but just feel that it is not worth promoting for the time being, the technology is not yet mature, and they cannot make money.
They will continue to focus on the Walkman and portable CD, which is the company's main revenue in music players, is also a fist product, has a high reputation in the world.
But according to Miyamoto's meaning, there are mP3 sold very well, affecting the sales of their products?
"Not Samsung, but Zhiduoxing. They cooperated with Wanyan to launch a 128m mP3, priced at US$199. In the European and American markets, they also found Britney to endorse and sold very well."
Miyamoto was a little depressed. They had also contacted the new star Britney before. They had a good image, good temperament, young and beautiful, and many fans.
Some people even say that this will be a global superstar, the first album is very hot, and the second album is currently released, but before that, a single was first released, which is also the propaganda song of Zhiduoxing mP3. .
Was originally intended to ask her to make an endorsement for the Walkman, but unfortunately the other party's brokerage company did not agree, fearing that Winnie would dig away all of them directly.
What is even more unexpected is that the people who haven't even talked about them have become the spokesperson of Zhiduoxing's music products, and the effect is so good!
"We have also studied this product, how did they solve the problem of music download? Rely on monthly subscription or single payment? Those music companies did not make all the money?"
"It was just that Wan Yan was selling ~EbookFREE.me~ and it was selling very poorly. I don't know how Zhiduoxing talked to other companies, so that the other party gave up the guarantee agreement and directly changed it into a composition."
"So for those music download sites, Zhiduoxing's expenditures have dropped significantly. Although they can't make money, they certainly will not lose money. I plan to unite with the North American Music Copyright Association to sue Zhiduoxing's mP3 and say that they condone piracy."
"I found many places where you can download free mP3 music, this is piracy."
Morita Shoof nodded: "Very good, can't let Zhiduoxing's mP3 develop. What do you think is the market for this product now, do we want to join?"
Miyamoto said sincerely: "President, this is exactly what I want to say. We have analyzed that the market has already begun to accept mP3 players, so we must launch this product immediately, otherwise the market will be completely overwhelmed by Zhiduoxing. occupy."
"According to our analysis, this product is sold in the island market alone, with sales of not less than one million units a year."
"Okay, let's go ahead and prepare to start production of mP3. On the game console, Zhiduo Star is overwhelming us. But on the music player, we have no opponents!"