Chapter 1144: . People are stupid and money comes more quickly

Since the establishment of Ari Media, it can be said that everything went wrong.
The initial big data movie strategy was ambitious, but the money was not spent less, but it was all over the place.
Then came the film globalization strategy. The highly anticipated "Infernal Affairs" gained nothing but nothing in North America, causing Ari Media to break down again.
Originally, Ari Media was still thinking about waving banknotes and digging people everywhere, but what happened?
The people who dug up were all very successful before, but when they came to Ari Media, they all showed diarrhea.
Even under the deliberate promotion of several big giants, Ari Media was ridiculed by many netizens as "people are stupid and money comes quickly"!
is not that right?
A series of behaviors of Ari Media during this period of time really confirmed this sentence.
Facts have proved that apart from being rich, Ari Media really has no advantage in other aspects.
For this reason, Ari Media is also holding back a breath.
Qi Dongming, the man at the helm, is also Alexander.
However, fortunately, at least they still have hope. At least the movie "Explorer Polk Dragon Emperor's Tomb" will sweep away the previous decline as long as it succeeds, especially if it can defeat Wang Yifan's "Titan" head-on. "Nick", then the take-off of Ari Media will be unstoppable.
And the odds are high, isn't it?
Although Wang Yifan is very powerful, despite his reputation, and even though he is hailed as an ever-victorious general, can he compare with Hollywood's tens of billions of directors?
Moreover, there are many people in Europe and America who watch the movie "Titanic" badly.
After all, although "Mad Max Fury Road" is very successful, it is a cult movie after all.
But "Titanic" is a film adapted from historical events, and the two can be said to be two completely different genres.
Wang Yifan is also a Chinese director. Therefore, the European and American regions have never stopped seeing the "Titanic" directed by Wang Yifan.
There is no way, discrimination has always existed.
No matter how good Wang Yifan is, he is also a Chinese director.
And he is not of Chinese descent, he is a real Chinese director.
Become famous in China and enter Hollywood!
Don't underestimate this order.
In fact, the vast majority of Chinese directors who are truly successful in North America and Hollywood have European and American educational backgrounds.
And Wang Yifan can be said to be an alternative among them.
He is a native Chinese man through and through.
And "Titanic" is a completely western story, which is why Wang Yifan deliberately made a "Crazy Max Fury Road" before directing this movie.
When it comes to investment, he is not short of money, but some things do not mean that you can eat alone without money.
"Titanic" wants to truly succeed in North America and even in markets outside of China, it must introduce investment.
In fact, this project is also the longest and longest-period project that Wang Yifan has done.
Its importance is self-evident!
After Ari Media’s various domestic methods failed and the films launched did not meet expectations, they turned their eyes and attention on the "Tomb of the Explorer Pok Dragon Emperor".
No effort is spared in publicity.
Domestically, if you open the Ari family media every day, you can almost see news related to "The Tomb of the Explorer Pok Dragon Emperor".
What Jack Curtis visited the Terracotta Warriors and Horses, was shocked by the fact that such a building could be built thousands of years ago in China.
What Jack Curtis, Steven Lee and others, in order to have a deeper understanding of the first emperor of China, chase behind the history experts of China every day...
Barabara.
Anyway, various related news has never stopped.
In fact, to a certain extent, the promotion of movies is also a great knowledge.
A movie, publicity can be said to be very important.
The promotion of a movie, especially the promotion of a big production, usually takes a very long period.
For example, "Explorer Polk Dragon Emperor's Tomb", it can be said that the publicity started from the beginning of the project.
And such propaganda has never stopped.
Of course, Ari Media’s promotion of "The Tomb of the Explorer Pok Dragon Emperor" is actually a bit too much to some extent.
Because, most of the time, the promotion of a movie will be divided into several stages.
The first stage is pre-publicity, and pre-publicity pre-heating, since it is pre-heating, then most of the time, it will maintain a certain degree.
Let the movie fans, the public know that there is such a movie to be filmed.
Give the audience an expectation, but is this expectation the higher the better?
Definitely not!
Therefore, during the shooting, because the film will go through a long period from preparation to release.
For this reason, it is necessary to intersperse some related propaganda during the shooting, and it must not be forgotten by the audience, otherwise, the early propaganda will be greatly reduced.
But in the same way, you can't over-promote.
Because of excessive publicity, the audience has high expectations for this movie, but it will take a long time for the movie to be released.
This is like hunger marketing. Once or twice hunger marketing can indeed receive very good results. Because you can't grab it, because you can't get it, you will always be in a commotion.
But once, twice, three times, doing this every time, then people will be exhausted again and again.
Finally give up directly.
The same is true of the movie. You start to promote it to give everyone a sense of expectation, and then as long as you let everyone know that the movie is still being made, but it cannot be promoted with high exposure like Ari Media.
On the one hand, fans will continue to raise their expectations for this movie.
On the other hand, it will make some viewers feel tired, because you promote, promote, and promote every day, but what about movies?
It's not in theaters, you say an egg!
But doesn't Ari Media know this?
Certainly not.
Of course Ari Media knows this.
But the reason they did this, when they knew that the pros and cons of doing so were mixed, they still chose to do so, because they had absolute confidence in the "Tomb of the Explorer Pok Dragon Emperor".
That's why we will continue to do publicity without any effort.
Another point is that the production cycle of "Explorer Polk: Tomb of the Dragon Emperor" is actually much shorter than other major productions.
Wang Yifan’s "Titanic" has been on for two years!
On the other side, Ari Media did not give up suppressing opponents in Europe and the United States.
Today, when the film industry is highly developed, it is normal to discredit opponents.
The key point is that although "Titanic" has Matsumoto Global and Mina Group as its backers in North America, don't forget that there are more than these two giants in North America.
Colleagues are enemies, so Ari Media spent money to smear "Titanic" and give the film a rhythm. Although the other giants did not shoot together, they secretly gave a lot of support.