But for Wang Yifan and others who have movies released during the Spring Festival, they have become even busier this New Year's Day.
On the one hand, we must pay attention to the film, on the other hand, we must also promote the film.
The publicity of a movie can never be done all at once. Instead, the publicity starts before the film is released, even from the beginning of the film project, until the film is released, and after the film is released, the same publicity cannot be stopped.
New Year's Eve.
The offline questionnaire survey team of Huaguo Film Box Office Data Network began to haunt the theater gates in major prosperous areas, holding small gifts, waiting for the end of a movie.
The offline questionnaire survey service of Huaguo Film Box Office Data Network has won the favor of many film and television companies, because facts have proved that their field surveys are more valuable than those on the Internet.
For the issuing company, for the theater chain, this is very important.
For issuing companies, they need to master first-hand data before adjusting their budgets based on word of mouth and box office trends.
For theaters, this is related to their subsequent adjustments to the film arrangement.
Of course, for the film producers, they will definitely not like it too much, unless the film has a particularly good reputation, otherwise, this kind of investigation is definitely not a good thing for them.
Soon a movie screening ended.
The audience began to walk out of it.
Because by answering a few questions, you can get a small gift, or a keychain, or a doll, so many viewers are more willing to accept questionnaires.
And they gradually got used to this kind of thing.
When Munan and his girlfriend walked out of the theater, the two found the staff of the China Film Box Office Data Network waiting outside.
Without him, these staff members are all wearing clothing with the trademark of China Film Box Office Data Network.
"Let’s go, let’s see what little gifts were given in today’s survey." Munan knew that his girlfriend had a hobby and liked to collect those little things, and every time they watched a movie, they finished watching and looked good, so they would praise it, no If you look good, just complain a few words, and then you can have a small gift, why not do it?
"What are you giving today?" Munan and his girlfriend walked to the staff of the China Film Box Office Data Network and asked.
"Send a blessing keychain today. Here." This is obviously not the first time that this situation has been encountered. In fact, it is also a good thing for them, because it will make their work more convenient.
"Wow, it's very interesting." Munan's girlfriend looked at the small keychain with the word "Fu" displayed by the other party with some joy.
"Two, what movie did you just watch? Can you help me with a questionnaire?" The staff member smiled.
"Laughing Heaven, directed by Lin Tao!" Mu Nan said.
The staff quickly took out a sign and found a QR code of the "Laughing Heaven" questionnaire and asked Munan and the others to scan it.
Compared with before, the current questionnaire survey is simpler and fully digital.
Munan and his girlfriend quickly took out their mobile phones and scanned the QR code, and then quickly completed a questionnaire for "Laughing Heaven".
Finally, it was shown to the staff, and then two keychains with the word "Fu" were successfully selected from the hands of the staff.
Soon other viewers came over to do a questionnaire survey.
The rating of "Laughing Heaven" is not bad, but it seems that Lin Tao's movies are not as popular as before.
"The routine is a bit old!"
"Laughing points don't feel as dense as before."
"Haha, it's pretty good, but the story is a bit nonsense!"
Because it is a real-time summary, Lin Tao and others can also see the data in the background for the first time.
But the result was that Lin Tao frowned secretly, because the reputation was not as good as expected.
Lin-style comedy does have its own style, but this style is somewhat solidified, so Lin Tao made some changes in "Laughing Heaven" this time, but for now, it seems that this change has not been successful.
However, compared to Lin Tao just sighing, Cao Meng was a little confused.
In fact, Cao Meng was actually quite confident before, because he himself felt that he was really serious this time, and he went to film "New Royal Special Police" with his heart, coupled with the effect of promoting the main character, he wanted to come , Word of mouth should not be too bad.
But the result?
After the first movie was over, the offline survey data of Huaguo Film Box Office Data Network gave Cao Meng a blow.
Especially the comments from the audience made Cao Meng Naoren feel painful.
"Hey, it's the shooting method of Laogang movies again. Feelings are enough, but the key is, what age is this, disappointment!"
"The sincerity is still there, but the director's ability seems to have not improved at all. Anyway, I am a little embarrassed to watch it!"
"Sure enough, it is the representative of a fried cold rice. This is the last time. There will be sequels of this kind of old port movies in the future. I will see I am a puppy again!"
The comments of these questionnaires and the comments of keyboard guys on the Internet are completely different, because these people have actually watched movies.
Moreover, it was a questionnaire survey that was done the first time after reading it. The data is true and credible, and there is no possibility of being publicized.
It is more persuasive than those of the ticketing platform, because the evaluations of many ticketing platforms can actually be publicized.
Cheng Hu and his son are also looking at this data.
"Father and Son Soldier" is not the first movie starring Cheng Yulong. After all, Cheng Yulong is Cheng Hu’s son. It is naturally not difficult to win resources for his son based on Cheng Hu’s contacts. Although useful, to be honest, for those truly high-quality resources, people really may not consider favors. After all, Cheng Yulong's external title is still Cheng Hu's son.
After all, Cheng Hu is over fifty years old, and he is different from other celebrities like Chen Dahua.
Cheng Hu has also walked ups and downs over the past few decades. What hasn't happened before?
Therefore, he is relatively calm, but Cheng Yulong is only in his twenties this year, and he started from a very high starting point since he was Cheng Hu’s son when he debuted. Usually, everyone also looks after Cheng Hu and takes care of him. So when Cheng Yulong saw those comments and the dazzling scores, he yelled.
In fact, we can't blame Cheng Yulong for being unsteady. It is true that some of these evaluations are really too harsh.
"Disappointed, it is said that I am a hero, but I am a hero, but I am a fool!"
"Big Brother Cheng I's fame was ruined, I think I'm sleepy, eh!"
"Big brother Cheng is old and can't move. There is no one to succeed. Cheng Yulong is like a clown at all. He wants acting but not acting, looks worthless, and has a face all the time!"
"Society!"
