Vol 2 Chapter 675: Strategic Partners
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Material Empire
- Qi Cheng
- 1659 characters
- 2021-03-01 12:01:27
"Presumably Mr. Nicol has not only asked our family for the price?" Wang Xiaodong said. "At present, we have the ability to provide graphene finished products in batches. Only our Daqin Group. Does Mr. Nicol not deny it?"
"Yes, this is the case now." Nicole nodded. No one in the industry could hide this. He didn't need to play with Wang Xiaodong in this place.
Wang Xiaodong said: "We have also learned that several major chemical material manufacturers around the world have already started the development of graphene processes and the construction of related devices. The upfront investment required to produce graphene is very large, which determines Graphene is difficult to reduce significantly, and Mr Nicol is also forgiven. "
"Uh ..." Nicole turned to look at Solem, and found that the other person's eyes were full of doubts, apparently he didn't know what Wang Xiaodong wanted to say. The price of graphene is high, and they are psychologically prepared. After all, this is a very magical material, and as a new material, the early price is also reasonable. Wang Xiaodong has no need to go around such a large circle to explain at this point.
"Mr. Wang, can you tell us directly what is your company's offer for graphene?" Nicole couldn't help but interrupted Wang Xiaodong's nonsense and asked directly.
"100 dollars per gram," Wang Xiaodong replied clearly.
"$ 100 per gram!" Nicole almost wanted to jump up. "You guys clearly ..."
Florian of Mamun Company has been to Hongze. He once learned about the supply price of graphene from the relevant personnel of the School of Materials. Wang Xiaochen, also the sister of Wang Xiaodong, personally promised to various companies. After mass production of ene, the supply price is expected to be less than 20 US dollars.
Florian and others made the calculations. Nicol has also verified with companies such as Warren Company and Shintsuka Chemical. The information gathered from all aspects shows that under normal process conditions, the cost of graphene can be controlled to less than $ 10 per gram. If the production scale Further expansion. Costs can also be reduced by half or more.
At a cost of no more than $ 10 per gram. If the market is sufficiently competitive, the price of the finished product will generally not exceed $ 20. But if there is only one supplier and the market is in a monopoly state, the price is hard to say.
Enterprises with technological advances can have multiple strategies for pricing monopoly products. A method known as skimming oil pricing, that is, determining an extremely high price to maximize the profits of customers who are anxious to obtain this product, just like the oil floating on top when drinking soup Skim it out and eat the same. The other is repressive pricing. It is to keep the price low. Maintaining only a modest profit, the purpose of doing so is to quickly occupy the market, while also allowing potential competitors to abandon their attempts to enter the market because they are not profitable. Between these two extreme cases, there can be other pricing strategies, which all depend on the overall strategy of the enterprise.
Because of Wang Xiaochen's commitment first, Marmon has always defaulted the purchase price of graphene to less than $ 20 per gram when formulating its own product strategy. In their view, Da Qin Group's choice of this price can guarantee the necessary profits. At the same time, it can effectively expand the market share, which should be a reasonable price.
Unexpectedly. Wang Xiaodong's mouth was $ 100 per gram, which was completely beyond Mamun's expectations. How could Nicole be in a hurry?
Wang Xiaodong quickly added a sentence without waiting for him to finish: "I'm talking about quotes, excluding preferential ingredients."
"Concessions?" Nicol stumbled. "How do I discount?"
"Our group has determined that for customers who demand more than 1.5 kilograms per day in the next year, that is, annual demand of more than 500 kilograms, as the group's gold customers, 50% discount can be given on prices." Wang Xiaodong extended a slap and made a "five" gesture.
"That's $ 50 per gram ..." Nicol responded softly, a condition that Marmon could reach, but the price was still unattractive.
"For customers who demand more than 10 kilograms per day and annual demand of more than 4 tons, as a group's diamond customers, they can give another 50% discount on the price." Wang Xiaodong repeated the gesture just now.
"Is this ... is there a difference between the two?" Nicole freaked out. The gold medal was 50% off, and the diamond was 50% off. Does this distinction still make sense?
Wang Xiaodong glanced at Nicole with an expression of hate for iron and steel, and said, "I'm talking about‘ again, ’which is based on 50% off and then 50% off. "
"You mean, $ 25 per gram?" Nicol understood a little. The supply price of large customers is definitely lower. Almost all companies will adopt such a price strategy, but it is rare that a 50% discount is made on the basis of the 50% discount. Carefully pondering, in fact, Wang Xiaodong's earliest 100 US dollars is just a blocking price, the purpose is to exclude small customers, and the later 50 US dollars and 25 US dollars are the real prices.
"Yes, for average diamond customers, our supply price is 25 dollars per gram." Wang Xiaodong said.
"Do you mean, there are other special situations?" Nicole heard the subtext of Wang Xiaodong. Since there are general customers, there must be special customers, but I don't know what this special means.
"For more specific information, please explain to Mr. Yu." Wang Xiaodong pointed at Yu Yong and said.
"Mr. Solem, Mr. Nicol, how are you, my name is Yu Yong ..." Yu Yong said babblefully, this part of the content had been arranged in advance for him to speak, and he had already practiced Many times, but when it comes to facing customers, he still can't help but feel a little nervous.
"I am honored to introduce your company's cooperation policy to your company. In order to better connect with our customers and strengthen our strategic partnership, our group has specifically identified several strategies for our customers based on preferential price policies for diamond customers. Special preferential policies for customers of cooperative relationship.
First, for customers who have a technical cooperation relationship with our group, depending on the depth of technical cooperation, we give discounts ranging from 10% to 30% on product supply prices. The so-called technical cooperation refers to the technology transfer, patent authorization, and cooperative research conducted by our group.
second……"
Once Yu Yong began to speak, he gradually reached the state of no-heartedness, the words became more and more fluent, the expression on his face became free, and he even brought a touch of smile, giving a kind of confidence and frankness a feeling of.
Xiao Dongping looked aside and nodded slightly. He did not understand the English spoken by Yu Yong, but he knew what Yu Yong was going to say beforehand. Watching Yu Yong talk and talk, he secretly said in his heart that this guy is really a sales material, hammer it for a while, and his burden can be unloaded in the future.
Solem and Nicole initially listened to Yu Yong with some impatient mentality. In their opinion, the Chinese have engaged in some tedious things, and it is better to give a price directly. Then we bargain again, which is the usual practice in shopping malls. But listening to it, they heard some taste. Among the terms that Yong said, there is a lot of room for Mamon to operate. And if you do it in the way that is most beneficial to Mamon, the price you can get in the end can actually reach ...
"$ 4.7!" Nicole wrote a number on the memo pad in front of him and silently handed it to Solem. This was the result of his quick calculation, which shocked him.
"Sorry, gentlemen, we have just calculated, if we are willing to establish an extensive strategic cooperation relationship with your company, it means that we will be able to obtain graphene raw materials from your company for less than $ 5 per gram ... ... Is there a problem with our calculations? "
Solum couldn't help but speak, and the numbers he calculated himself were almost the same as Nicol's results, or even lower, because there were some things at the cooperative level that Nicol dared not take the lead, Solum Can clap.
Yu Yong translated Solem's question directly to Xiao Dongping, and Xiao Dongping nodded ~ EbookFREE.me ~: "You are absolutely correct. If our two parties can establish the most extensive cooperation relationship, , We can supply you with graphene for less than $ 5 per gram. "
"But ..." Nicole gaped, not knowing what to say. He couldn't believe the price was true, but the other side was so articulate that it was impossible to question. In Mamun's forecast, it is entirely acceptable for Daqin Group to set the price of graphene at about 20 US dollars per gram. This price can allow Daqin Group to get the most profits. What is necessary for them to fall below 5 US dollars at a stretch? ?
Indeed, the US $ 5 is based on a series of conditions, such as Mamun's willingness to transfer part of its patented technology to the Daqin Group, and a commitment to sell certain products to the Daqin Group at a non-discriminatory price in the future, but these conditions are not too harsh. It is not necessary for Daqin Group to make such a big concession.
Is there any trap in this?
Nicole looked at the articles just recorded several times one by one, and couldn't see any problems in them. Each one was beneficial to Mamon. Such things as commercial agreements are not so easy to lie. After all, before the agreement is finally signed, both parties will carefully review and evaluate. It is not difficult to deceive each other by rhetoric. (To be continued.)